Speaker: Kirk Westwood
Talk Title: Empowering Innovation through encouraged failure and PROBLEM management
Brief Description: It is a common practice to assign a prescribed solution to a perceived problem. We assign tasks based on our own assessment of a situation. In management it seems less and less common for us to assign someone else to assess a problem and propose solutions.
All too common a manager at the center of an organization acts as the head of the octopus and expects that each leg will enact their will, the way the want it done, at the speed they want it done, with the outcome they require.
In this talk we’ll explore turning that model on its head. Each arm acting independently bringing the manager at the head only deliverables, and top level decisions.
Instead of managing our teams with “the way it should be done,” let us instead establish “what we need to happen,” and encourage new and potentially terribly ideas of how to get there.
Speaker Bio: Kirk Westwood is a strategic communications consultant and Innovation Author. With over 20 years in visual media and communication, Kirk has worked in the Film and Television industry, Military, Government Contracting, and Corporate Communications. He founded his own Full Service Communication Agency, Glass River Media in 2015, which was named in the top 25 of the DC area in 2019 by the Washington Business Journal. He is a member of the Forbes Agency Council and his book “The Very Best Bad Idea” will be available in bookstores and online April 6 of this year.
5:00 pm - 6:00 pm Networking
6:00 pm - 6:30 pm Announcements and Dinner
6:30 pm - 8:00 pm Presentation by Kirk Westwood
Please note: Registration ends at 8:00 pm on Wednesday, February 19, 2020. Pre-Registration is essential for lead time required for food vendors).
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